We are a company based in Myoko City, Niigata, dedicated to creating new stories and cycles within the town.
We value the kind of everyday vitality that grows naturally –
where people gather, talk, work, and live, and where these ordinary moments quietly continue as part of daily life.
By carefully observing the history, culture, and natural richness that the land has accumulated over time, and by listening closely to the voices of those who are connected to this place, we add values that resonate with the present age.
The future of Myoko is shaped through the paths taken by each person who engages with the town.
As one part of that journey, we think together, work together,
and gently yet steadily carry it forward into the future.
About Myoko
Myoko is a land where people have long lived in quiet dialogue with the mountains.
In winter, snow softens all sound, and the world breathes in white silence.
Light slipping through wooden doors tells children that a new season has arrived.
The sound of splitting firewood fades gently into the distant hills.
In spring, the scent of dark soil rises from the roadside,
and flooded rice fields reflect the sky like still mirrors.
The gentle bitterness of wild mountain vegetables awakens bodies after a long winter.
In summer, festival drums travel on the breeze,
mountain ridges dissolve into shades of purple,
and laughter stirs memories that feel both distant and familiar.
In autumn, golden leaves fall one by one, each with its own quiet sound.
An elderly woman walks home with a basket of mushrooms,
her steps moving in the same rhythm as the time this land has long carried.
Myoko is not a place defined only by grand mountains or hot springs.
People, snow, fire, soil, water, and wind —
all intertwine to form a living story, slowly and patiently woven.
Even visitors, standing here for the first time, often find themselves
remembering a place that feels like home.
That is Myoko —
a gentle place shaped by layers of quiet memory.
